Ford Motor Company today announced
plans to bring ultra-fuel efficient versions of the Ford Focus and Ford
Fiesta to Europe in mid-2012 as part of a broader strategy to roll out
more green technologies across its line-up under the ECOnetic Technology
At the Frankfurt Motor Show beginning
next week, Ford will show two new ultra-efficient models packed with
advanced fuel saving technology. The new Focus ECOnetic Technology –
featuring first lean NOx adsorbing technology in a Ford
diesel – achieves 89 g/km, and the new Fiesta ECOnetic Technology – the
first Fiesta with Auto-Start-Stop technology – which delivers 87g/km.
The Focus will be able to travel 100
kilometres on 3.4 litres of fuel (83.1 mpg), making it the most fuel
efficient non-hybrid family car in Europe. The Fiesta also
achieves top-notch fuel economy, travelling 100 kilometres on 3.3 litres
of fuel (85.6 mpg).
Ford also plans to show at Frankfurt a
Ford Focus powered by the new 3-cylinder, 1.0-litre EcoBoost engine,
which delivers both impressive fuel efficiency and surprising
performance due to direct fuel injection and turbocharging.
The three vehicles are part of an
aggressive strategy to make leading fuel efficiency and green
technologies available to more customers under the Ford ECOnetic
The expansion of ECOnetic Technology is
also part of Ford's overall sustainability strategy, including the
target of reducing CO2 emissions of its cars by 30 per cent
between 2006 and 2020. Since 2006, Ford has achieved an 11 per cent
reduction in CO2 and said it’s on track to meet the
commitment. A further 10 g/km overall fleet improvement will be achieved
within the next two years.
Ford's innovative range of low-CO2
features will be available in an increasing number of Ford vehicles in
Europe qualifying them to wear the ECOnetic Technology badge, which will
be applied from October to all Ford cars that are the leaders or among
the very best in terms of fuel economy in their segments. The badge will
appear on more than 30 models by the end of next year.
ECOnetic Technology features like
Auto-Start-Stop, Smart Regenerative Charging, Active Grille Shutter, ECO
Mode and other fuel-saving features are already or will be available on
Fiesta, C‑MAX, Grand C-MAX, Focus, Mondeo, S-MAX and Galaxy by the end
of this year. Ford is the only non-premium manufacturer currently
offering Active Grille Shutter.
In terms of sales, about half of Ford
cars sold in the second half of 2012 in Europe will carry the ECOnetic
Technology badge – increasing to an expected two-thirds by mid-2013.
The ECOnetic Technology badged petrol
and diesel passenger cars will be powered by the 1.0-litre or 1.6-litre
EcoBoost engines or the 1.6-litre TDCi diesel engine – all commercial
vehicles will be powered by lean Stage V TDCi diesel engines.
The ECOnetic Technology range also will
include all the electrified Ford models, the Ford Focus Electric, an
all-electric vehicle that debuts next year, and the C-MAX Hybrid and
C-MAX Energi plug-in hybrid coming to market in 2013.
"The Ford ECOnetic Technology
initiative will include more and more Ford vehicles in the near future
and we're confident that our customers will appreciate the substantial
improvements in fuel economy and cost-of-ownership,” said Graham Hoare,
executive director, Powertrain, Ford of Europe.