With the 2008, Peugeot capitalises
on its expertise, acquired with the success of the award-winning 3008
Crossover, to create an innovative vehicle. Set to go on sale in the UK
in the late summer (with the order book opening in June), 2008 builds on
the product offensive successfully initiated by the 208.
The new crossover by Peugeot is the first
vehicle produced by the Marque that was designed and developed
simultaneously by several international markets. With its worldwide
objectives, the 2008 thrusts the Brand into a new dynamic, in line with
its strategy of developing its crossover range and attracting new
Peugeot have risen to the challenge.
Upmarket and dynamic, the new crossover by Peugeot offers a rich and
varied experience in the B segment. At just 4.16 metres long, the 2008
innovates by combining the driving characteristics of a hatchback with
the strengths of an SUV giving space, modularity and comfort. Equally at
ease in town as on the open road, it can escape from the city with
confidence, due to features like Grip Control. Stimulating and
versatile, the 2008 suits a diverse spectrum of customers. The 2008 will
be produced close to its markets, in France (Mulhouse), in China (Wuhan)
and in Brazil (Porto Real).
A unique style, combining
elegance and strength
The 2008 reinvents the standards of
large-volume vehicles in the compact car segment. Innovative from a
first glance, it successfully merges the two worlds. The strong
stylistic trend affirms its identity for practicality, volume and the
driving experience available.
With its higher driving position and
pronounced wheel arches the 2008 has an appealing road presence and
stance when fitted with either ‘Mud & Snow’ tyres or 17’’ alloy wheels.
The black bumpers and body sills serve to protect it from abrasions with
the addition of front and rear body protection and side mouldings in
The front face adopts the latest
Peugeot style codes, with panel fit and features working together
seamlessly and precisely. Finely sculpted, the bonnet lines infer
lightness, strength and protection for the 2008, while the ‘floating
grille’ face has a solidity of form with vertical elements to harness
aerodynamic performance and efficiency. The innovative headlamps are
designed precisely to reflect the technical functions. Sharp and
precise, they act with the bodywork to given the outline appearance of a
cat's pupil. Sculpted, they are at one with the front face, giving it an
even more expressive, technological and individual character. This look
is emphasised by LED daytime running lights.
This new urban crossover has elegant
and sophisticated sculpted wings and sides, indicating clear athletic
qualities. The generous glazed surfaces, including the panoramic roof
available on some models, promise a spacious interior open to its
The rear also combines strength with
dynamism. The boot volume, with a low loading sill, has above it a
roofline with dynamic curves, inspired by the double-bubble roofline of
the desirable RCZ Sports Coupé. The rear lights appear to be floating
inside their housing and the three luminous claws are lit at their base
by LEDs that appear suspended.
The contoured and elegant roofline
design style is most prominent in profile view. The roof has a wave-line
that rises above the rear seat position and sets the scene as a
characteristic feature of the 2008. The roofline optimises aerodynamic
performance with an integrated spoiler, extended over the top of the
tailgate. The precise design of the roof bars are the finishing touches
that enhance the personality of dynamism and leisure pursuits expressed
with the Peugeot 2008.
The latest-generation engines draw the
very essence of the lightness and profiled silhouette to offer an
exceptional driving experience combined with a true breakthrough in
terms of fuel economy. Due to the technology of the e-HDi Diesel
and new 3-cylinder petrol engines, the 2008 urban crossover stands out
from the competition with CO2 starting from just 99g/km.
The new Peugeot 2008 will make
its world debut at the Geneva Motor Show in March.