New Mini Cooper from £15,300 OTR

MINI Cooper

MINI Cooper

‘The New Original’, a MINI which is distinctly familiar but enhanced in every single way. It features significant improvements in technology, engine efficiency and power delivery, driving dynamics, quality and – of course – personalisation. Inside, the new MINI Hatch is quieter than the outgoing model, with improvements to acoustic refinement inside the cabin.

The new MINI Hatch is more spacious than before, safer, finished to an even higher standard and provides the driver with a more dynamic and performance-oriented experience behind the wheel.

Inside the cabin, new technology ensures that the new MINI is the most connected car in its segment. A new LED display concept, the first of its kind, provides the driver with visual feedback whilst operating the car and creates a premium ambience. It reflects a maturity and confidence in the brand’s design and engineering, a car which pays tribute to its unique British heritage yet stands ready to lead MINI into the second half of the decade and beyond.

Behind the changes, the new car has classic MINI proportions and an instantly familiar design that’s packed with character. Traditional cues such as the hexagonal contour of the radiator grille, circular headlights, ‘side scuttle’ indicator surrounds, upright rear light clusters and black lower body edging have all been subtly reinterpreted.

In profile, the tapering line of the glass creates a dynamic wedge shape. Below, a visual link between the front and rear wheel arches comes via a striking lower sill line and upper character line, which feature downward curves at both ends.

The new MINI is the first car in its segment to offer the option of LED headlamps for both dipped and main beam. They are surrounded by an LED daylight driving ring, the lower section of which reaches down to the white turn indicators. The rear light clusters also feature an all-LED design.

Five new exterior colours have been added to MINI’s already extensive palette, while the roof and exterior mirror caps can be finished in a contrasting colour –black or white– as a no-cost option. Roof rails are available for the new MINI for the first time. Other ways of adding a touch of individual style include black or white bonnet stripes.

The new MINI Hatch features a range of three entirely new engines, each featuring MINI TwinPower Turbo Technology to increase driving fun and improve environmental efficiency. The trio all offer improved performance figures, with maximum power across all three variants produced lower down the rev range, while fuel consumption and emission levels have been reduced by as much as 27 per cent when compared to their predecessor models. All meet the stringent EU6 exhaust emissions criteria.

The new MINI Cooper Hatch has a three-cylinder petrol engine with a peak output of 134bhp. The new MINI Cooper S Hatch is powered by a four-cylinder petrol engine which develops 189bhp. The new MINI Cooper D Hatch comes with a three-cylinder diesel engine with an output of 114bhp. For fuel efficiency this latter model is the undoubted star performer, with average combined economy of 80.7mpg using the EU test cycle.

A six-speed manual transmission is standard featuring rev matching on downward shifts and a six-speed automatic transmission is available as an option on each engine. The automatic transmission sees efficiency improvements against the outgoing model, making a significant contribution towards reducing CO2 levels. For example, the outgoing MINI Cooper D Automatic Hatch produces 135g/km CO2 with the new MINI Cooper D Hatch producing 98g/km CO2.

Another new innovation and brand debut is MINI Driving Modes, an optional extra on the new MINI Hatch. Using a rotary switch at the base of the gearstick or selector lever, drivers can swap from the default MID mode to either SPORT or GREEN. The three choices offer a set-up which is either performance-oriented, comfortable and well-balanced or geared towards fuel efficiency. The latter includes decoupling of the drivetrain – better known as ‘coasting’ – when the driver removes their foot from the accelerator pedal. MINI Driving Modes also influences the ambient lighting, shift characteristics of the automatic transmission and the Variable Damper Control if the option is selected.

The new MINI Cooper Hatch now starts at £15,300 OTR. This represents only a 2.61 per cent increase compared against the outgoing model and customers benefit from a host of additional equipment including adjustable exterior mirrors, air-conditioning, front fog lamps, onboard computer, MINI Radio including aux-in, USB interface and Bluetooth all as standard. The MINI Cooper D Hatch’s OTR price of £16,450 represents only a 1.64 per cent increase verses the outgoing model. Completing the range is the MINI Cooper S Hatch starting from £18,650.

The new MINI Hatch will be built in Britain at Plant Oxford, a state-of-the-art facility which celebrated 100 years of car production in Oxford during 2013. The car will launch in the UK and globally in Spring 2014.

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